Features
Growffinity CRM provides powerful features to help you manage customer relationships and grow your WooCommerce business.
Segments
Create dynamic customer groups based on behavior, purchases, and custom attributes.
Key Capabilities
- Behavioral segmentation
- Demographic segmentation
- Engagement segmentation
- Custom attribute segmentation
- Real-time segment updates
Creating Segments
- Navigate to Growffinity CRM → Segments
- Click Create Segment
- Name your segment
- Add conditions
- Save your segment
Campaigns
Send targeted marketing messages to specific customer segments via multiple channels.
Campaign Types
- Email campaigns
- SMS campaigns
- Multi-channel campaigns
- A/B test campaigns
- Automated campaigns
Creating Campaigns
- Go to Growffinity CRM → Campaigns
- Click Create Campaign
- Select your target segment
- Choose your channel
- Design your message
- Schedule or send
Workflows
Automate your marketing with powerful workflow automation.
Workflow Components
- Triggers - Start workflows based on customer actions
- Actions - Execute tasks automatically
- Conditions - Control workflow flow
- Delays - Time-based pauses
Common Workflows
- Welcome series for new customers
- Abandoned cart recovery
- Win-back campaigns
- Post-purchase follow-up
- Birthday campaigns
Analytics
Track and analyze customer behavior, campaign performance, and revenue metrics.
Key Metrics
- Customer lifetime value
- Campaign ROI
- Segment performance
- Revenue attribution
- Engagement rates
Reports
- Customer analytics
- Campaign performance
- Segment analysis
- Revenue reports
- Custom exports
Integration
WooCommerce Sync
- Automatic customer data sync
- Real-time order tracking
- Product performance analytics
API Access
- RESTful API for all features
- Webhook support
- Third-party integrations
Data Export
- Export customer data
- Export campaign reports
- Export analytics data
- Scheduled exports